Sleep Country is aware that the Canadian Competition Bureau is now investigating Sears and Hudson’s Bay for their mattress advertising practices. The article can be found here: http://www.theglobeandmail.com/report-on-business/the-bay-sears-mattress-discounts-under-investigation/article23141311/.

Sleep Country, since inception in 1994, has been a fair and honest advertiser. “We believe in fair competition and take pride in the fact that in our 21 years in business, we have always complied with the laws that govern Canadian advertising”, said Christine Magee, Co-founder of Sleep Country.

When you see or hear an advertisement from Sleep Country, every savings claim is honest and every promise is true.  “We pride ourselves on helping Canadians get a better night’s sleep.  We believe that the foundation of a loyal customer relationship starts with being honest in our advertising,” said Magee.  Sleep Country has a longstanding advertising practice and policy.

About Sleep Country Canada
Sleep Country LP owns and operates 212 corporate-owned stores. In Canada, Sleep Country is the largest mattress retailer with 165 stores in twelve regional markets and 47 stores in Quebec under the Dormez-vous banner. For more information about the company visit www.sleepcountry.ca.

For more information or to arrange an interview with Sleep Country please contact: 
Laura Baker
Vice President, Marketing
Sleep Country Canada
416-242-4774 ext. 2240
laura.baker@sleepcountry.ca